Emirati Coffee是迪拜本地的一个咖啡品牌,它计划到明年将业务扩展到沙特和中国。

公司首席执行官Mohamed Ali AlMadfai说,中国的咖啡消费量正在上升,年轻一代大部分是咖啡的追捧者。

Emirati Coffee直接与咖啡种植者和生产者合作,公司的咖啡来自30个产地,中国咖啡种植者也是未来的合作目标。

Emirati Coffee成立于2017年,在Al Quoz 4000平方英尺的烘焙店烘焙其特色咖啡,并供应给该地区的160家咖啡馆。

目前,该公司正在筹备名为Nowhere的咖啡馆来扩大零售市场,该概念咖啡馆将于今年年底在沙特推出。

Euromonitor International的数据显示,中东地区的咖啡行业正在快速增长,2021年底的咖啡行业价值有望增长到440亿美元,其销售额的增长速度是全球平均水平的两倍。

*本文资料源自arabianbusiness

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